COM317

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COM317 MEDIA MANAGEMENT | 3 - Credit Hours

CommunicationArts & Sciences

Subject Code

COM

Course Number

317

Department(s)

Academic Level (Course Level)

Undergraduate

Course Title

MEDIA MANAGEMENT

Course Description

Prerequisites: Sophomore standing, COM 100, and COM 210. Theory and practice in broadcast management for radio and television stations, cable networks, online digital media; focus on structure, budget, sales, regulations, and audience-building aspect of programming and management. Offered annually.

Course Types

Leadership

Credit Hours Min

3

Lecture Hours Min

3